When a person decides to join your campaign they are presented with a number of sharing options to share their unique referral link in order to get more successful referrals. 

The URL shared when using a sharing option (e.g. Facebook) is the same as the campaign URL you have set-up for your campaign.

In other words, the URL that you have set up in the Info step of the campaign wizard, is the same as the one people are sharing on Facebook, Twitter and other channels.

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